Bashkim Isai

Digital Technologist

Meet Eater

A real-life plant is watered depending on the amount of social interaction it receives on its Facebook page

Key technologies

Arduino
Arduino
Adobe Flash
Adobe Flash
Facebook Open Graph API
Facebook Open Graph API
Electronics
Electronics

Project details

Brief

Entertain visitors and raise awareness of The Edge, a state-funded digital culture centre

Strategy

A garden that lives or dies depending on the amount of interaction it receives in-person and on its Facebook page

Implementation

The plants purr and croon when stroked, and the garden is watered when a visitor posts on its Facebook wall

Deliverables

  • Design installation
  • Facebook page

Client

The Edge at the State Library of Queensland in conjunction with the University of Queensland

Agency

Studio Farrago
Product Owner

Markets

  • Australia (primary)
  • Global (secondary)

Audience

  1. Brisbane digital natives
  2. International technology media

Lifespan

Launched: 12 May 2010
Retired: 26 November 2010

Outcomes

  • A peak of 9.8k Facebook fans
  • International media attention
  • Increase in facility utilisation
  • Artefacts

    Concept

    The Meet Eater is a design provocation that encourages people to interact and engage with a Facebook page to sustain the life of a real garden of plants.

    Photograph by Jacque Prior

    Meet Eater Installation

    Installation

    By situating the garden to be a social actor in our lives, the installation explores whether it is possible to form an emotional attachment with non-human entities, particularly through the utilisation of online social networking services.

    Photograph by Jacque Prior

    Meet Eater Installation

    Communication

    The installation plays on the adage that plants respond to "talk, attention, and affection" which was popularised in recent times by one of the world's most prominent horticulturalists, Charles [Prince of Wales] who believes that talking to his plants encourages growth.

    Photograph by Jacque Prior

    Meet Eater Plant Pat

    Presence

    A (thriving) pot plant can be re-visualised as an ambient display of its owners' dedication to its development. A well-kept plant is more significant than a mere ornament for a household; it becomes mapped to its carer's sense of place and understood reality.

    Photograph by Jacque Prior

    Meet Eater Plant Watering

    Exhibition

    The installation was situated at The Edge, a digital culture situated at the State Library of Queensland for the majority of 2010 and presented as an installation at the OzCHI 2010 interaction design conference in Brisbane, Australia.

    Photograph by Jacque Prior

    Meet Eater On-looker

    Outcome

    The installation was re-planted with three iterations after drowning in a sea of love and water from an overwhelming amount of social interaction received online. While the former of the two deaths can be credited to over-stimulation and low watering thresholds, the latter death can be attributed to a substantial increase in the number of Facebook fans after the design intervention was published on several social media news blogs and over 45 international news publications.

    This time-lapse video shows the first iteration of the garden.

    Documentation

    The installation was designed and developed by Bashkim Isai as a collaborative effort between the State Library of Queensland and The Edge at the State Library of Queensland.

    Results of the design intervention formed the basis for the master thesis Are we [here and] there yet? Exploring Online Profiles in Reality available via the University of Queensland.

    Photograph by Jacque Prior

    Meet Eater Logo

    Academic publication

    OzCHI 2010

    Association for Computing Machinery OzCHI 2010 Conference available via the University of Queensland.

    "Meet Eater: Affectionate computing, social networks and human-plant interaction"

    Meet Eater ACM Publication

    Media publications

    A selection of articles published about the Meet Eater project

    Australia

    MX Brisbane
    I've planted myself on Facebook

    ABC 612 [Radio Interview]
    Befriend this plant on Facebook or it will die

    ABC News
    Plant feeds on Facebook fans

    United Kingdom

    Wired
    Plant watered when it gets Facebook fans dies

    The Independent
    Meet Eater, the social networking plant that needs your friendship to grow

    BBC Click
    Meet Eater Video [4:24-5:00]

    BBC Mundo
    La planta que es alimentada por Facebook

    United States

    All Facebook
    New Plant Relies On Facebook Interactions For Survival

    Trend Hunter
    Social Media Sustenance - The Meet Eater Plant Survives on Social Interactions With Users

    Mashable
    Meet the First Plant That Requires Facebook Fans to Survive

    Canada

    The Star
    Garden depends on Facebook fans for nourishment

    Your Home
    Garden depends on Facebook fans for nourishment

    Singapore

    Straits Times
    FB-fed plant watered to death

    Design Taxi
    In Australia, a Plant Feeds on Facebook Attention

    Germany

    Yenodio
    Der grüne Facebook - Daumen

    TechFieber
    Meet Eater: Facebook-Pflanze frisst sich fett an Freunden

    Finland

    Ilkka
    Nettisympatia tukahdutti australialaiskasvin

    Iltalehti
    Facebook-ruokittu kasvi hoidetaan hengiltä

    Spain

    Baquia
    Una planta (real) que se alimenta gracias a Facebook

    Indonesia

    Detikinet
    Meet Eater, Tanaman yang Butuh Cinta dari Facebooker

    Chile

    TecnoGrafo
    La primera planta que requiere de fans de Facebook para vivir

    Brazil

    R7
    Planta australiana depende de fãs no Facebook e mensagens para sobreviver

    Italy

    Jacktech
    La pianta che vive sul social network

    Czech Republic

    Zive
    Meet Eater: rostlina, která k životu potřebuje vodu, živiny a Facebook

    Poland

    Gazeta
    Roślina, która rośnie tylko dzięki Facebookowi

    Russia

    РИА Новости
    Появился сад, питающийся активностью пользователей Facebook

    Exhibitions

    The Edge

    State Library of Queensland
    Brisbane, Australia

    Launched: 12 May 2010
    Retired: 21 November 2010

    OzCHI 2010

    OzCHI 2010
    Brisbane, Australia

    22nd Conference of the Computer-Human Interaction Special Interest Group of Australia on Computer-Human Interaction

    Launched: 22 November 2010
    Retired: 26 November 2010

    Collaborators

    Bashkim Isai

    Product Owner

    Stephen Viller

    Academic Supervision

    Jacque Prior

    Photography & Logo Design

    Avdyl Isai

    Carpentry